SEA Marketing Senior Specialist

Diposting: 1 Juni 2026

Detail Lowongan

Fungsi: Pemasaran Digital
Gaji: Gaji Dirahasiakan

Deskripsi Pekerjaan

Who We Are

Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.

To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.

What You'll Do

The SEA Marketing Senior Specialist will be responsible for both ongoing and ad hoc projects that build BCG’s presence and expertise in Indonesia. These projects include but are not limited to both external and internal communications; marketing databases and operations; and country - and/or industry-specific engagements that showcase BCG’s expertise, impact and thought leadership to the business community.

The Marketing team strategizes and executes all branding and marketing activities. This includes managing media relations, social media, facilitating strategic partnerships, reviewing content for publications and opinion editorials, and organizing events for sharing BCG's thought leadership. BCG serves SEA from its seven offices in the region – Singapore, Kuala Lumpur, Jakarta, Bangkok, Manila, Ho Chi Minh City and Hanoi.

This position is part of the SEA Marketing Team and reports directly to the SEA Head of Marketing. This role includes working closely with the Jakarta office leadership, SEA Partner Group and BCG’s AP/Global Marketing team.

IN THIS ROLE, YOU WILL

Work with the local leadership and Head of Marketing to shape media and communications strategy, plan editorial pipeline and carry out media engagement for BCG across the priority media channels for coverage in key publications
Focus on building relationships with local Indonesian media and regional/international media based in Indonesia
Identify key events and conferences in Indonesia and SEA for our spokespersons to join, speak at and network
Identify key industry organizations our spokespersons should be members of, or that BCG should collaborate with for co-branded initiatives
Work with and provide counsel to the senior leadership team, based on the marketing strategy that is aligned with business priorities
Develop and manage bespoke client-focused engagements that showcase BCG’s expertise and experience to the desired target audience
Take the lead in end-to-end event/webinar management, from agenda-setting to post-event follow-up, for priority BCG engagements
Create/coordinate high-quality print and electronic communications for BCG’s clients (direct mail, web, brochures, etc.) and the public at large for country-specific and regional distribution. Draft and/or edit op-eds, articles, publications, social media posts, and other marketing documents when required
Liaise with translators, and review marketing documents (e.g. op-eds, articles, written interview responses) translated from English to Bahasa Indonesia to ensure translation quality aligns with business standards and requirements
Take the lead in drafting and distributing a quarterly marketing newsletter tailored specifically for Jakarta, collaborating closely with the local leadership team to curate content relevant for each issue
Work with AP Marketing and global practice area marketing teams to amplify BCG SEA activities to the wider BCG community
Lead and coach marketing administrators and executive assistants who support event management for Marketing events

What You'll Bring

YOU SHOULD HAVE

Experience in Communications Marketing and a strong grasp of traditional and digital media with 5-7 years of related industry experience (In-house/agency)
Excellent oral and written communication skills, along with the ability to analyze information and present data in a meaningful way
Clarity, tact, professionalism, maturity and consensus building skills – in writing, speaking and presenting information
Exceptional organizational and project management skills combined with an ability to multi-task and adapt quickly in a fast-paced and demanding environment
A keen sense of the market landscape and your finger on the pulse of current events, topics, and trends in Indonesia relevant to our business
An ability to provide cultural or market-specific insights for Indonesia
An ability to work independently and take initiative
Strong attention to detail, accurate and thorough
Bilingual fluency or business-level proficiency in English and Bahasa Indonesia required
Be willing to travel (occasional travel within the SEA region)

PREFERABLY YOU ALSO HAVE

A strong network of relationships with local Indonesian business media
Experience working in a similar capacity within the professional services industry / corporate communications/public relations consultancy
Experience dealing with senior level stakeholders (internal or external)

IN RETURN, YOU’LL GET

An opportunity to be part of a regional team covering six diverse markets in Southeast Asia
The freedom to contribute to shaping our practice; as a fairly new marketing team in a fast-growing region, we have the chance to chart our own path and make up the rules as we go along
Exposure to working with various cross-functional global teams and senior stakeholders with diverse expertise areas across international markets
The unique position of working with both local and international/regional media
To be part of a spirited team that values ideas and welcomes innovation, a flat organization with no hierarchies

Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.

BCG is an E - Verify Employer. Click here for more information on E-Verify.

Tentang Posisi SEA Marketing Senior Specialist

SEA Marketing Senior Specialist di Boston Consulting Group (BCG) adalah peran penuh waktu pada level profesional yang berlokasi di Indonesia. Untuk persyaratan terlengkap, lihat bagian Deskripsi Pekerjaan di atas yang merupakan informasi resmi dari sumber lowongan.

Pekerjaan di kategori Pemasaran Digital umumnya menuntut kombinasi keterampilan teknis dan kemampuan komunikasi. Pelamar dengan portofolio yang terdokumentasi baik—baik berupa studi kasus, proyek nyata, atau sertifikasi yang relevan—biasanya memiliki nilai tambah saat seleksi.

Tips Melamar SEA Marketing Senior Specialist di Boston Consulting Group (BCG)

Berikut tips praktis dari Tim Editorial InfoLoker.id untuk meningkatkan peluang Anda dipanggil interview:

Sesuaikan CV Anda dengan kata kunci yang muncul di deskripsi lowongan SEA Marketing Senior Specialist di atas — sistem ATS umumnya mencocokkan istilah teknis maupun nama tools.
Riset singkat tentang Boston Consulting Group (BCG): lihat produk, model bisnis, dan kabar terbaru perusahaan sebelum mengirim lamaran.
Tulis surat lamaran yang menjelaskan mengapa Anda cocok untuk posisi SEA Marketing Senior Specialist, bukan sekadar paragraf umum.

Sebagian besar perusahaan di Indonesia kini menggunakan sistem Applicant Tracking System (ATS). Pastikan CV Anda mudah dibaca mesin: format PDF teks (bukan hasil scan), tipografi sederhana, dan hindari layout dua kolom yang membingungkan parser. Pelajari panduan lengkapnya di artikel Cara Membuat CV ATS Friendly 2026.

Estimasi Gaji & Total Kompensasi

Lowongan ini tidak mencantumkan rentang gaji secara terbuka. Pada tahap interview, Anda berhak menanyakan total kompensasi yang mencakup gaji pokok, tunjangan tetap, tunjangan tidak tetap, BPJS, dan bonus kinerja.

Untuk benchmark, gunakan platform survei gaji terkurasi atau jaringan profesional Anda. Jangan berikan angka terlebih dahulu — minta perusahaan menyebutkan rentang yang dialokasikan untuk posisi SEA Marketing Senior Specialist.

Persiapan Interview untuk Posisi SEA Marketing Senior Specialist

Setelah CV lolos seleksi administrasi, biasanya kandidat akan diundang ke proses interview. Untuk posisi SEA Marketing Senior Specialist, pelamar umumnya melewati beberapa tahap berikut:

Screening HR: pengenalan singkat, motivasi melamar, ekspektasi gaji, dan ketersediaan mulai bekerja.
Interview teknis / studi kasus: relevan untuk bidang pemasaran digital, dapat berupa soal teknis, presentasi portofolio, atau take-home assignment.
Interview user / pengguna langsung: bertemu calon atasan untuk membahas cara kerja, ekspektasi, dan kecocokan budaya tim.
Interview final: biasanya dengan manajemen senior atau founder untuk posisi tertentu.

Persiapkan jawaban dengan kerangka STAR (Situation, Task, Action, Result). Selengkapnya bisa Anda baca di 30 Pertanyaan Interview Kerja Tersulit & Cara Menjawabnya.

Waspada Penipuan Rekrutmen

Lowongan ini bersumber dari LinkedIn dan ditampilkan di InfoLoker.id sebagai bagian dari agregasi informasi publik. Sebelum memberikan data sensitif atau membayar biaya apa pun, perhatikan rambu-rambu berikut:

Perusahaan resmi tidak pernah meminta biaya untuk seleksi, pelatihan, seragam, atau jaminan.
Verifikasi alamat email rekruter — hindari komunikasi melalui akun pribadi WhatsApp/Telegram bila perusahaan memiliki domain email resmi.
Cek konsistensi informasi lowongan dengan halaman karir resmi Boston Consulting Group (BCG) bila tersedia.

Bila menemukan kejanggalan, laporkan ke [email protected]. Tim kami menindaklanjuti laporan dalam SLA 3×24 jam kerja. Daftar tanda penipuan rekrutmen yang lebih lengkap dapat Anda pelajari di Ciri-ciri Lowongan Kerja Palsu.

Jelajahi Lowongan Serupa

Tidak cocok dengan posisi ini? Jelajahi rekomendasi lowongan lain yang relevan dengan profil pencarian Anda:

Pertanyaan yang Sering Ditanyakan

Bagaimana cara melamar lowongan SEA Marketing Senior Specialist di Boston Consulting Group (BCG)?

Klik tombol "Lamar Sekarang" di halaman ini untuk diarahkan ke halaman resmi sumber lowongan (LinkedIn). Anda dapat mengirim lamaran langsung melalui sistem aplikasi yang disediakan tanpa biaya apa pun.

Berapa kisaran gaji untuk posisi SEA Marketing Senior Specialist?

Lowongan ini tidak mencantumkan rentang gaji. Anda dapat menanyakan ekspektasi gaji saat sesi interview dengan tim rekruter Boston Consulting Group (BCG).

Apakah lowongan SEA Marketing Senior Specialist ini masih dibuka?

Tanggal kedaluwarsa tidak dicantumkan oleh sumber. Disarankan Anda segera mengirim lamaran selagi posisi masih tersedia, atau memverifikasi status posisi pada halaman resmi LinkedIn.

Apakah InfoLoker.id memungut biaya pelamar?

Tidak. InfoLoker.id adalah agregator informasi lowongan kerja yang gratis bagi pelamar. Kami juga tidak meminta biaya pendaftaran. Waspadai pihak mana pun yang meminta biaya atas nama perusahaan.

Informasi lowongan ini diambil dari LinkedIn. InfoLoker.id tidak bertanggung jawab atas kebenaran dan ketersediaan lowongan ini.