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Brand Manager – OTC Digital and Social

Haleon
Diposting: 13 Agustus 2026
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Pemasaran Digital
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Deskripsi Pekerjaan

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

About The Role

As a Brand Manager for Digital & Social Commerce, you will be responsible for designing effective content activation and platform strategies for key brands within the category portfolio. You will oversee the effective deployment of global and APAC content strategies and execute with local relevance, building strong social engagement with our consumers across platforms to achieve short-term and long-term brand sales and profit objectives.

Role Responsibilities

  • Lead the development of annual Digital and Social Commerce content and activation strategies with clear monthly delivery plans across platforms, working with a brand centric cross-functional team.
  • Be accountable for daily operations including the development and delivery of content, activation plans including lower funnel and in-store media strategies, and continuous tracking and optimizing the effectiveness and efficiency of content and digital campaigns across platforms.
  • Management of affiliates and influencers, closely collaborating with agencies to deliver performance across platforms.
  • Delivery of digital and social commerce business targets (Net Sales/Brand Contribution) with continued optimization of ROI.
  • Manage brand equity through successful deployment and localization of global and APAC content toolkits.
  • Manage agency and cross-functional relationships at local level to deliver breakthrough results
  • Collaborate with the sales team to drive strong customer engagement and more than fair share on-platform support


Why you?

Basic Qualifications:

  • 1 or more years of brand marketing or commercial management experience with a focus on digital marketing activities
  • Experience delivering insights-based consumer communications leveraging social listening and other key digital tools to deliver sustained brand share growth
  • Strong analytical skills, deep understanding of d-com dynamics including performance media and social.
  • Experience working in a fast paced, entrepreneurial environment


Preferred Qualifications:

  • Ability to collaborate with global teams and deliver results in a matrix organization
  • Strong financial capabilities and business acumen
  • Ability to adapt and work effectively within a variety of situations including organizational changes and changes in job demands


Job Posting End Date

2026-07-31

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

Adjustment or Accommodations Request

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.

Tentang Posisi Brand Manager – OTC Digital and Social

Brand Manager – OTC Digital and Social di Haleon adalah peran penuh waktu pada level profesional yang berlokasi di Indonesia. Untuk persyaratan terlengkap, lihat bagian Deskripsi Pekerjaan di atas yang merupakan informasi resmi dari sumber lowongan.

Pekerjaan di kategori Pemasaran Digital umumnya menuntut kombinasi keterampilan teknis dan kemampuan komunikasi. Pelamar dengan portofolio yang terdokumentasi baik—baik berupa studi kasus, proyek nyata, atau sertifikasi yang relevan—biasanya memiliki nilai tambah saat seleksi.

Tips Melamar Brand Manager – OTC Digital and Social di Haleon

Berikut tips praktis dari Tim Editorial InfoLoker.id untuk meningkatkan peluang Anda dipanggil interview:

  1. Sesuaikan CV Anda dengan kata kunci yang muncul di deskripsi lowongan Brand Manager – OTC Digital and Social di atas — sistem ATS umumnya mencocokkan istilah teknis maupun nama tools.
  2. Riset singkat tentang Haleon: lihat produk, model bisnis, dan kabar terbaru perusahaan sebelum mengirim lamaran.
  3. Tulis surat lamaran yang menjelaskan mengapa Anda cocok untuk posisi Brand Manager – OTC Digital and Social, bukan sekadar paragraf umum.

Sebagian besar perusahaan di Indonesia kini menggunakan sistem Applicant Tracking System (ATS). Pastikan CV Anda mudah dibaca mesin: format PDF teks (bukan hasil scan), tipografi sederhana, dan hindari layout dua kolom yang membingungkan parser. Pelajari panduan lengkapnya di artikel Cara Membuat CV ATS Friendly 2026.

Estimasi Gaji & Total Kompensasi

Lowongan ini tidak mencantumkan rentang gaji secara terbuka. Pada tahap interview, Anda berhak menanyakan total kompensasi yang mencakup gaji pokok, tunjangan tetap, tunjangan tidak tetap, BPJS, dan bonus kinerja.

Untuk benchmark, gunakan platform survei gaji terkurasi atau jaringan profesional Anda. Jangan berikan angka terlebih dahulu — minta perusahaan menyebutkan rentang yang dialokasikan untuk posisi Brand Manager – OTC Digital and Social.

Persiapan Interview untuk Posisi Brand Manager – OTC Digital and Social

Setelah CV lolos seleksi administrasi, biasanya kandidat akan diundang ke proses interview. Untuk posisi Brand Manager – OTC Digital and Social, pelamar umumnya melewati beberapa tahap berikut:

  • Screening HR: pengenalan singkat, motivasi melamar, ekspektasi gaji, dan ketersediaan mulai bekerja.
  • Interview teknis / studi kasus: relevan untuk bidang pemasaran digital, dapat berupa soal teknis, presentasi portofolio, atau take-home assignment.
  • Interview user / pengguna langsung: bertemu calon atasan untuk membahas cara kerja, ekspektasi, dan kecocokan budaya tim.
  • Interview final: biasanya dengan manajemen senior atau founder untuk posisi tertentu.

Persiapkan jawaban dengan kerangka STAR (Situation, Task, Action, Result). Selengkapnya bisa Anda baca di 30 Pertanyaan Interview Kerja Tersulit & Cara Menjawabnya.

Waspada Penipuan Rekrutmen

Lowongan ini bersumber dari LinkedIn dan ditampilkan di InfoLoker.id sebagai bagian dari agregasi informasi publik. Sebelum memberikan data sensitif atau membayar biaya apa pun, perhatikan rambu-rambu berikut:

  • Perusahaan resmi tidak pernah meminta biaya untuk seleksi, pelatihan, seragam, atau jaminan.
  • Verifikasi alamat email rekruter — hindari komunikasi melalui akun pribadi WhatsApp/Telegram bila perusahaan memiliki domain email resmi.
  • Cek konsistensi informasi lowongan dengan halaman karir resmi Haleon bila tersedia.

Bila menemukan kejanggalan, laporkan ke [email protected]. Tim kami menindaklanjuti laporan dalam SLA 3×24 jam kerja. Daftar tanda penipuan rekrutmen yang lebih lengkap dapat Anda pelajari di Ciri-ciri Lowongan Kerja Palsu.

Jelajahi Lowongan Serupa

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Pertanyaan yang Sering Ditanyakan

Bagaimana cara melamar lowongan Brand Manager – OTC Digital and Social di Haleon?

Klik tombol "Lamar Sekarang" di halaman ini untuk diarahkan ke halaman resmi sumber lowongan (LinkedIn). Anda dapat mengirim lamaran langsung melalui sistem aplikasi yang disediakan tanpa biaya apa pun.

Berapa kisaran gaji untuk posisi Brand Manager – OTC Digital and Social?

Lowongan ini tidak mencantumkan rentang gaji. Anda dapat menanyakan ekspektasi gaji saat sesi interview dengan tim rekruter Haleon.

Apakah lowongan Brand Manager – OTC Digital and Social ini masih dibuka?

Tanggal kedaluwarsa tidak dicantumkan oleh sumber. Disarankan Anda segera mengirim lamaran selagi posisi masih tersedia, atau memverifikasi status posisi pada halaman resmi LinkedIn.

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